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06.06.2013 | News
News

McINTOSH PARTICIPATES AT HEARTBREAKER BANQUET DURING SXSW MUSIC AND FILM FESTIVAL

The legendary Electric Lady Studios partnered with content production company Robot Fondue and fashion designer John Varvatos to present a truly unique one-day music experience at Willie Nelson’s “Luck, Texas” ranch. Later called “the oasis of SXSW,” the Heartbreaker Banquet was a reprieve from the busy festival in downtown Austin. The event featured a dynamic lineup of up and coming artists combined with country-folk legends, and was attended by tastemakers of music, film, fashion, and entertainment. McIntosh was proud to participate by providing free tickets to the banquet.

A vintage McIntosh system in the Hidden Bar
at the W Hotel in Austin, Texas.

McIntosh Director of Marketing Ellis Reid (left) and Electric Lady Studios owner Lee Foster in front of the old West Bank on Willie Nelson's Ranch.